What is Amazon Fresh?
Tester
Getting started
How it works
Cost
Delivery and packaging
Quality and freshness
Benefits
Potential downsides
Overall thoughts
Reviews and reputation
Alternatives
FAQs
Bottom line
Amazon Fresh is an online service that delivers groceries and home essentials to your doorstep.
Available only to Amazon Prime members in select cities, Amazon Fresh is targeted toward individuals who are looking to save time on food shopping.
This article reviews Amazon Fresh, including its pros and cons, how it works, how much it costs, and how it compares with other grocery delivery services.
Pros
Large selection with over 500,000 products to choose from, including household items.
Local, organic, and seasonal groceries available.
No extra subscription fee for Amazon Prime members.
Attended delivery, doorstep delivery, and pickup options available.
Same-day delivery available in some locations.
Product prices are generally the same or less than specialty stores, such as Whole Foods.
Individuals on SNAP can use a valid EBT card to pay for groceries and don’t need a Prime membership.
You can shop on your smartphone via the Amazon Fresh app.
Cons
Delivery fee for orders under $35 or $50, depending upon the region.
Customers must subscribe to Amazon Prime for $139 per year or $14.99 per month.
The service adds a default tip to every order, though you may change this during checkout.
No bulk sizing available.
Products tend to cost more than they do at most large chain grocery stores.
Alcoholic beverages are only available in select regions.
Does not let you choose your own substitutions.
Lots of packaging, some of which isn’t recyclable.
What is Amazon Fresh?
Amazon Fresh is a grocery delivery service available to Amazon Prime and Amazon Prime Student members in select cities.
The service includes free delivery for Prime members and offers a wide selection of items, including groceries, household supplies, personal care products, and more.
Not only does Amazon Fresh allow you to order items from Amazon brands — such as Happy Belly, Fresh Brand, and 365 by Whole Foods Market — but it also offers you access to a variety of products from local and national brands.
You can place orders on the website or app, which are fulfilled at a local Amazon warehouse and delivered directly to your door.
Depending on your location, you can opt for same-day delivery — within a 1-hour or 2-hour window — or schedule grocery deliveries up to 2 days in advance.
